Back-to-school shopping can add up fast, and this year, local Verizon stores in CNY are looking to ease that burden. Round Room, LLC, an authorized Verizon retailer, is bringing its 14th annual “School Rocks Backpack Giveaway” to Central New York on Sunday, July 26, starting at 1 p.m. local time.

The event is part of a nationwide initiative happening at more than 1,200 stores across the country, with over $3 million worth of backpacks up for grabs. Since the giveaway began, Round Room has handed out backpacks to more than 1.5 million kids heading back to school.

Backpacks are free and available on a first-come, first-served basis, with a limit of one per child present. Any backpacks left over after the event will be donated to local schools of each store’s choosing.

Confirmed CNY Locations Participating:

  • 77 Nelson St., Cazenovia
  • 3078 East Ave., Ste. 1, Central Square
  • 898 S. 1st St., Fulton
  • 137 State Route 104, Oswego

Whether you’ve got a kindergartener starting their very first year or a teenager gearing up for a new grade, a free backpack is one less thing to check off the back-to-school list. Families are encouraged to arrive early, since supplies are limited and lines tend to form quickly for events like this one.

Looking for more ways to save on back-to-school essentials this year? Check out our guide on 15 ways to save on school supplies this year.

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Kylie Fahnestock is a content marketer and editor with over a decade of experience helping brands and organizations connect authentically with their audiences. As Editor of Family Times, she brings her passion for storytelling and community engagement to Central New York families—curating articles, resources, and a weekly newsletter that celebrate family life across the region. When she’s not wordsmithing at her computer, Kylie enjoys taking road trips with her husband and their son, unwinding with a good book, and being endlessly entertained by their clowder of cats—Callie, Olive, and Purrcy.

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